The Power of Aesthetics: Why It Matters and How the Mortgage Industry Falls Short
In today’s visually-driven world, aesthetics play a crucial role in shaping our perceptions and experiences. From the sleek design of our smartphones to the inviting ambiance of our favorite coffee shops, aesthetics influence how we interact with the world around us. Yet, when it comes to the mortgage industry, aesthetics are often overlooked, resulting in a missed opportunity to engage and empower customers.